Sports Director

Station: WEEU-AM

Location: Reading, PA

Type: Full-Time


Treese Media Group is seeking a Sports Director to lead our sports programming endeavors. The ideal candidate will possess extensive knowledge of local high school and college sports, coupled with the ability to forge robust partnerships with these athletic programs. The Sports Director will be instrumental in cultivating and managing a team of broadcasters and producers to bolster locally produced sports coverage. Collaborating closely with our sales and management teams, this role will spearhead the development of marketing strategies aligned with our sports broadcast product.

Responsibilities
  • Organize and build a robust local sports broadcasting program
  • Build and maintain relationships with local high school, college and regional sports programs
  • Attract, train, and mentor sports broadcasters and producers
  • Works with Management and Sales to develop marketing opportunities and strategies as related to sports programming
  • Familiarity with remote audio and video broadcast equipment
  • Various duties related to commercial and station imaging production
Qualifications
  • Passion and devotion to sports programming and engaging with our audience
  • Proven experience in local show production and play-by-play commentary
  • Proficiency in accurately setting streaming and programming schedules, ensuring precision in commercial and program logs
  • Expertise in crafting, producing, imaging, and branding content tailored to sports enthusiasts
  • Management acumen in supervising sports programming and on-air personnel
  • Demonstrated track record of embracing and leveraging technology advancements proactively
  • Aptitude for fostering positive relationships with both product and sales teams, driving an audience-centric programming strategy
Work Experience
  • 3+ years of experience in sports content (Required)
  • 3+ years of experience in radio and sports programming (Required)
Education
  • Preferred 4-year college degree, preferably in Communications
Certifications
  • None Required

Apply online for this position